TL;DR: 710 is slang for cannabis concentrates because "710" flipped upside down reads "OIL". July 10th has become its own cannabis holiday dedicated specifically to oils and extracts.
Type 710 into a calculator, flip it upside down, and it reads OIL.
That’s the whole trick, and it’s why 710 has become cannabis shorthand for concentrates and oils. July 10th, written as 7/10, is the concentrate world’s own holiday: the dabbing community’s answer to 4/20.
710 also turns up in angel number numerology, as a police code in some jurisdictions, and as an automotive oil-cap visual joke. We’re covering the cannabis one.
Here’s what we’ll get into: where the term 710 came from, how 7/10 differs from 4/20, what 710-friendly actually signals on a rental listing or dating profile, and how the holiday is celebrated, from dispensary deals to competitive dab events.
Table of Contents
- How 710 Differs from 420
- What 710-Friendly Means in Practice
- Where the Term 710 Actually Came From
- How People Celebrate 7/10
- Common Questions About 710
- Where to Go from Here
How 710 Differs from 420
Most cannabis users know 4/20. Fewer know that 7/10 marks something entirely separate — not a louder version of the same celebration, but a distinct subculture with its own equipment, rituals, and community.
4/20 is a broad cannabis celebration. 7/10 is specifically about concentrates and the dabbing subculture.
The Potency Gap
The clearest reason concentrates earned their own holiday is potency.
Standard cannabis flower runs roughly 15–25% THC. Concentrates — the products 7/10 celebrates — typically run between 50 and 90%.
That’s not just a bigger number. It’s a categorically different experience that demands different equipment, different dosing awareness, and a different approach entirely.
What Concentrates Are
Concentrates are extracts that isolate cannabinoids and terpenes from the cannabis plant. The category includes wax, shatter, live resin, hash oil, and rosin.
Most require a dab rig, a water pipe with a heated nail or banger, or a concentrate-specific vape pen rather than rolling papers.
Many cannabis flower users have never tried concentrates and don’t plan to. The equipment barrier, the intensity, and the learning curve make 7/10 a more niche celebration, even as the concentrate market grows rapidly.
The same logic applies to the “friendly” shorthand. 420-friendly signals general cannabis acceptance. 710-friendly narrows that to concentrates specifically.
It’s not a louder 4/20. It never was.
What 710-Friendly Means in Practice
710-friendly means a person, space, or event specifically welcomes concentrate use and dabbing.
The distinction from 420-friendly matters.
420-friendly signals general cannabis acceptance. 710-friendly is concentrate-specific; it implies dab rigs, torches, and the associated vapor are welcome, not just a joint on the porch.
Here’s what it means across three common contexts:
Rental Listing
Dabbing is permitted on the premises, including the use of a torch and a dab rig. If a listing is only 420-friendly, don’t assume dabbing is covered.
The equipment and heat involved make it a separate consideration for many hosts.
Dating Profile
A 710-friendly designation typically signals that the person is a concentrate user, not just an occasional flower smoker. It signals a shared practice, not just tolerance.
Event Description
Concentrate equipment, dab rigs, e-nails, and vapor are expected and welcome. The event is set up specifically for the dabbing experience.
One practical note: 710-friendly spaces typically expect you to bring your own rig unless the listing or event explicitly states otherwise.
It’s a small phrase doing specific work. That specificity is the point.
Where the Term 710 Actually Came From
The origin of 710 is contested. Early forum culture doesn’t preserve cleanly, but there’s a documented chain worth knowing.
The Earliest Known Use (~2010)
The story starts around 2010. Rapper TaskRok and a TinyChat cannabis community were using 710 as shorthand for cannabis oil.
TaskRok confirmed this in a 2015 interview, framing 710 as community shorthand rather than something he invented alone, though he was identified as the origin point.
First in Print (July 10, 2011)
The first verifiable published use appeared on the TokeCity online forum on July 10, 2011.
That date isn’t a coincidence.
7/10 was already circulating as shorthand within the concentrate community. The TokeCity post is just the first record that survived.
Into the Mainstream (2013)
Two years later, the term broke into the wider cannabis press.
In July 2013, LA Weekly published “710 is the New 420,” bringing 710 into the broader cannabis conversation.
Two days after that piece ran, the first 710 Cup took place in Denver on July 12, 2013, the dabbing world’s first organized competitive showcase for extraction quality and concentrate craftsmanship.
The Grateful Dead Connection — and Why It’s Wrong
The Grateful Dead lived at 710 Ashbury Street in San Francisco in the late 1960s.
A thread on r/gratefuldead has kept the rumor alive for years. But the timeline is the real answer: the Dead left Ashbury Street in the late 1960s, four decades before 710 entered cannabis slang.
The address is a coincidence. An interesting one, but a coincidence.
The early forum trail is incomplete. But the TaskRok / TokeCity / LA Weekly chain is the most sourced account available, and it’s what Leafly, Weedmaps, and CannaCon all trace back to.
Nobody sat down and invented 710. That’s probably why it spread.
How People Celebrate 7/10
7/10 has moved well beyond internet slang. It now has dispensary events, a dedicated competitive showcase, and a fast-growing commercial market behind it.
Dispensary Promotions
Dispensary promotions on July 10 run on a scale comparable to 4/20, with concentrate discounts, vape hardware bundles, and dab bar events standard at cannabis retailers across legal states.
The 710 Cup
The 710 Cup is the anchor cultural event of the holiday. Running since its Denver debut on July 12, 2013, it’s the dabbing world’s competitive showcase, judging extraction quality, consistency, and concentrate craftsmanship.
For serious enthusiasts, the 710 Cup is to concentrates what a craft beer festival is to brewing.
The 7:10 Ritual
Some enthusiasts' time consumption to 7:10 a.m. or p.m. on July 10, mirroring the 4:20 p.m. tradition that anchors 4/20. It’s niche, but it shows up on event schedules and timelines every July 10.
Hashtag Culture
#710Life, #DabLife, and #710Society function as the community’s holiday signal across social platforms. If you want to see how the day is being observed, those hashtags are where to look.
The Market Behind It
This is a real commercial moment, not internet trivia. The global cannabis concentrate market reached roughly $1.6 billion in 2025 and is projected to reach $9 billion by 2036.
Access
Dispensary availability depends on your state.
For those without a legal dispensary nearby, hemp-derived concentrates are available online with third-party Certificates of Analysis. Mood’s concentrates category features THCa dab badders, moonrocks, diamonds, and hash, all federally legal and available in most states, with each product verified by a third-party COA accessible via QR code.
The forum post became a holiday. The holiday became a market. That’s not nothing.
Explore our categories
Common Questions About 710
Why Is 7/10 a Holiday?
July 10 became a cannabis holiday because the date itself spells “OIL” when you flip 710 upside down, making it a natural fit for celebrating concentrates and extracts.
It started gaining traction in cannabis communities around 2011 and has since grown into a recognized day for dispensary deals, limited product drops, and concentrate culture.
What’s the Difference Between 420 and 710?
420 is a celebration of cannabis in all its forms, while 710 is specifically dedicated to concentrates and oils like live resin, wax, and shatter.
Think of 420 as the general cannabis holiday and 710 as the concentrate enthusiast’s counterpart.
What Does 7/10 Mean in Slang?
In cannabis culture, 7/10 is shorthand for oil and concentrates. Type “710” into a calculator, turn it upside down, and it reads “OIL.” That visual trick is how the term caught on.
It’s also why “710-friendly” signals an openness to dabbing and extract-based products.
Why Do People Celebrate 710?
People celebrate 710 to shine a light on cannabis concentrates like live resin, rosin, and wax, which offer more potency and richer flavor than traditional flower.
It’s also a community moment, dispensaries run sales, brands release limited products, and concentrate fans come together around their preferred way to enjoy cannabis.
Same visual trick. The meaning depends entirely on who’s asking.
Where to Go from Here
7/10 is a real cultural moment with a documented history, an annual competition, and a multi-billion-dollar concentrate market behind it. Whether you’re new to dabs or already familiar, it’s worth understanding as a holiday, a subculture, and a real indicator of where cannabis culture has been going.
If you want to understand the concentrate landscape before trying anything, Mood’s What Is a Dab? guide walks through shatter, wax, live resin, rosin, and how each differs in production and use.
If you’re ready to explore products, Mood’s concentrates category offers THCa dab badders, moonrocks, diamonds, and hash, all federally legal and available in most states, with each product accompanied by a third-party Certificate of Analysis accessible via QR code.
The number still reads OIL upside down. That part hasn’t changed. Everything built around it has.
